Keynote: Food Additives: Reformulation and Regulatory Challenges

As consumer demand for cleaner labels and natural alternatives grows, global food and beverage manufacturers are facing increasing pressure to reformulate products and replace synthetic additives, including colors, preservatives, and other functional ingredients. This keynote, featuring experts from legal, regulatory, and consumer advocacy perspectives —will explore the challenges and opportunities in reformulating products to meet new consumer preferences—while complying with ever-evolving regulatory standards, including FDA’s proposed post-market assessment rule for food additives. We’ll discuss the complexities of sourcing and replacing synthetic additives with natural or exempt alternatives, including costs, technical hurdles, and scalability challenges. We will deep dive into the regulatory landscape, the impact of consumer demand for natural ingredients, and the ongoing debate around safety, labeling, and product integrity. Don’t miss this opportunity to confront the hard truths of reformulation, regulatory shifts, and what it takes to stay afloat in the fast-moving currents of a rapidly changing market.